How has the 24-hour news cycle changed that way presidents craft and communicate their message to the American public? How has the new media landscape affected the presidential bully pulpit? In "Media, Politics & Presidential Communications," we will seek to answer this question by drawing on Richard Benedetto's experience as USA Today's former White House correspondent through four administrations. This panel will examine President Obama's first term, the 2012 presidential election, and look forward to the president's second term to asses the White House's communications successes, failures and likely challenged ahead. Mr. Benedetto will give a first-hand account of what it is like covering the White House on a day-to-day basis, and describe how the journalist's role is changing in the new media environment.
The EI Undergraduate Fellows program offers a select group of Gettysburg College students the chance to develop their leadership skills and grow in their knowledge and understanding of public policy. Fellows serve on the Eisenhower Institute's College Advisory Council, act as liaisons for assigned Institute events at both locations, and serve as hosts for campus visitors. Students engage fully in the planning and promotion of specific programs and projects. They are responsible for selecting, developing, and promoting a public policy theme with programming in both Washington and in Gettysburg.